GFAVIP public member

Kim Leitzes

Co-founder of PARKLU

Founder of ParkLU, an influencer marketing platform connecting consumer brands with WeChat, Weibo and video content creators in China. After moving to China in 2010, Kim successfully built a digital marketing agency specializing in content and social for cross-border e-commerce, working with Fortune 500 companies and SMEs. Realizing the effectiveness (and challenges) of influencer engagement in China, Kim decided to combine data-driven technology with community know-how, so brands and influencers can find the perfect fit. ParkLU's cloud-based software makes it easier to find relevant influencers, collaborate on content, and measure impact.

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